... . What it does: GinShiCelcelluloseethers provides thickening power, water retention ability,consistencydevelopment, suspension power, emulsion development,protective ... thewater molecule and itself. In doing so, water isphysically trapped bythis cellulose ether molecule. Thus, ... thefriction force needed to smooth thecellulose chain, the solution isthickened, and pseudoplasticity is achieved. How it is ...