1,Red Rice Red is refined from black rice 2,pureple liquid or powder 3, natural color, Red Rice Red is refined from black rice, it is a pureple liquid or powder, easily dissolves in water and ethanol, . It has the characters of high solubility and no peculiar smell. Therefore, it is an ideal colorant for wine, beverage, juice, jams, soft drink, etc. Akakoji, natural color